Thursday, March 19, 2009

Nonrecyclable recycling at your neighborhood retail chain

Last resort should be landfill, but TerraCycle has a new solution for non-recyclable through convenient collection stations. TerraCycle collects unrecyclable products and creates them into new products, like gardenware, cleaners, handbags and office equipment. Pictured, the station collects tape rolls, caulking tubes, saw blades, paint brushes, chip bags, candy wrappers, fertilizer and soil bags, furnace filters and plastic bags.
TerraCycle locations were originally located at civic groups or schools, but has now gained greater reach and exposure thanks to partnerships with large retail chains such as Best Buy, Home Depot, OfficeMax and PETCO. The goal is to set up 10,000 stations at retail locations by 2010.
TerraCycle ensues its environmental quest with social responsibility: they will donate 2-6 cents to the charity of the collectors choice for each unit that enter the system. Not sure how effective or efficient this component might be, but then again, 6 cents can be considered as a lofty quarterly dividend on some stocks in today's economy.

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